Controversy Creates Cash (in logo stylized as Controversy Creates Ca$h) is the autobiography of professional wrestling promoter and personality Eric Bischoff, written with Jeremy Roberts and published by WWE Books.

It was released on October 17, 2006, and debuted at #16 on the New York Times Best Seller list,[1] making it the highest-ranked WWE book since Ric Flair's To Be the Man in 2004.

Reflecting on the Monday Night War, he stated, "I tell the truth about a lot of things, most of which will piss off Vincent Kennedy McMahon."

The book focuses more on the business side of WCW as opposed to details regarding the on-camera action.

Bischoff also addresses the problems and politics within WCW, and how he believes that "dirtsheets" have blown them out of proportion and misguided some readers.