Cool the Earth's purpose is to educate children and their families about climate change and encourage them to take simple, quantifiable steps at home to reduce their carbon footprints.
[2] Carleen Cullen mentioned running Cool the Earth out of her garage with 10 employees and several teachers and parent volunteers who work across the 25 North San Francisco Bay Area elementary and middle schools.
[3] Since 2007, Cool the Earth has been responsible for motivating over 323,000 energy-saving actions to be taken by over 250,000 school children and family members—eliminating over 40 million pounds of carbon from the atmosphere—with positive environmental benefits for the region.
Carleen Cullen, DCBA’s founder and executive director, started the effort with a belief that in order to bring about a rapid transition to clean vehicles, collaboration was not only valuable but essential.
Currently available for free to any elementary school in the USA, the Cool the Earth program launches with a school-wide assembly featuring an age-appropriate play, which educates children about global warming and empowers them to take 20 low or no-cost actions to reduce their energy use at home.
[8] The 3-5 month program measures the actions the children and their families take from a coupon book which goes home with the kids, and celebrates the results on a visible banner at school.
The program has already motivated over 250,000 kids and their families to take over 323,000 actions to reduce their carbon emissions, eliminating over 60 million pounds of global warming gases from the atmosphere.