Cosmetics in Korea

[1] Cosmetics were made from lotions extracted from plants, including gourd stems; Ground mung bean contains saponin and was helpful for cleansing.

[1] Following the Treaty of Kanghwa in 1876, Korean ports opened to foreign trade and Western styles began to influence the country.

However, because of its lead content, sales then fell rapidly and similar products were quickly launched.

Finally, around 1961, the Korean cosmetics industry began to prosper after the passage of a law banning sales of other countries' products.

[2] Korean people focus on skin care under the influence of TV programs, advertisements and tradition.

[3] Koreans generally apply makeup every day because it offers sun protection, a major concern.

Advertisers have reduced the promotion of “glass skin” in their products as well as the industry is also started to be utilized by male consumers.

Cosmetics manufactured specifically for men in South Korea focus on soothing the skin after daily shaving.

[8] South Korea is home to several large cosmetic brands, many of which export their products worldwide.