The road passes through residential neighborhoods and intersects CR 645, at which point the route enters commercial areas.

[1][2] The road crosses the Big Timber Creek into Camden County, running along the border of Runnemede to the north and Gloucester Township to the south.

The route enters less dense wooded residential development before passing Holly Ravine Farm and reaching the CR 673 junction.

Before approaching the Burlington County line, CR 544 passes Congregation M'Kor Shalom, a synagogue on the Cherry Hill side.

Past this intersection, the route becomes the two-lane divided Marlton Parkway and passes The Promenade at Sagemore shopping mall, as well as residential subdivisions, curving to the southeast.