Culinary diplomacy
[1] Official government-sponsored culinary diplomacy programs have been established in Taiwan, South Korea, [2] Singapore, Thailand, Malaysia, Indonesia,[3] Lebanon,[4] Peru, Israel, the United States,[5] Cambodia,[6] Japan,[7] and Nordic countries.
[9][10] In a 2011 article published in the Taiwanese journal Issues & Studies, Rockower wrote that "Gastrodiplomacy is predicated on the notion that the easiest way to win hearts and minds is through the stomach.
[6] In February 2021, the ministry published a cookbook "The Taste of Angkor" as a culinary promotion tool for Cambodian diplomatic missions abroad.
[18] In May 2022, culinary training and representation facilities under the name of "Angkor Kitchen" were unveiled at the Ministry of Foreign Affairs and International Cooperation.
[21]: 56 King notes the success of the strategy; the New York Times published recipes to help readers recreate the banquet dishes that had been seen on television.
[21]: 56 King also notes the irony in the fact one of the dishes the Times published was adapted from a cookbook by Fu Pei-mei, Taiwan's most famous chef.
[22] Indonesian cuisine has traditionally enjoyed popularity in neighbouring countries; e.g. Malaysia, Singapore and Australia, as well as nations that shares historical ties with Indonesia; such as the Netherlands, Suriname, and South Africa.
[3][26] In an article in the Israel Journal for Foreign Affairs, Ambassador Avi Millo described how, during his posting (1996-2001), he hosted many dignitaries including the then prime minister, Professor Radu Vasile, at his residence in Bucharest.
"[27] On January 25, 2023, The Israel Council of Foreign Relations held an event at the Battae Ethiopian Israeli Heritage Center to celebrate Ethiopian–Israeli culture through food.
[12] The approach, which has employed celebrity chefs such as Rick Stein and Norman Musa in the UK, has had significant impact in increasing awareness of Malaysian–themed restaurants through product promotions and cooking demonstrations at supermarkets, food festivals and an annual night market at Trafalgar Square, London.
[37] In recent years, Singapore launched a culinary diplomacy initiative through its embassies located in various countries around the world, to promote Singaporean cuisine.
[39] In October 2021, Singapore's ambassador to Japan, Peter Tan, invited local organizations to the embassy residence to eat Singaporean dishes, such as Katong laksa, as a form of food diplomacy.
In the United States, the South Korean government funded the Bimbimbap Backpackers campaign and promoted Korean-Mexican fusion food, starting with the city of Los Angeles before gaining popularity nationwide.
In the 2010s, South Korea began pivoting into Muslim markets by giving greater attention to how its food industry can meet Halal requirements.
Senators, deputies, diplomats, nobles, members of the Academy of Moral and Political Sciences, as well as socialites from France and Switzerland were seated under the large Murano chandelier in the dining room for this exceptional dinner.
It was in 1782, when the architect Alexandre-Théodore Brongniart transformed the baron's Grand cabinet at the Hôtel de Besenval into what was then a novelty: A dining room.
[28] It promoted Taiwanese venues internationally, sponsored chefs, hosted food festivals and competitions, and emphasized elements such as bubble tea, oyster omelette, and Taiwan's night markets.
The point of the e-book: "In the view of the Export Promotion Department, Thai restaurants have a good business potential that can be developed to maintain a high level of international recognition.
To achieve that goal, the department is carrying out a public relations campaign to build up a good image of the country through Thai restaurants worldwide.
In December 2013, the United Nations Educational, Scientific and Cultural Organization (UNESCO) inscribed Washoku into the Representative List of the Intangible Heritage of Humanity.
[56] Japanese government efforts to the promotion of washoku globally illustrates their overall commitment to gastrodiplomacy to provide a positive image of Japan.
On July 17, 2018, Japan and the European Union signed an Economic Partnership Agreement (EPA) working towards the liberalization of the agri-food market.
