His amateur comic strip was called The Adventures of Chico Loco, and the characters were based on "barrio guys.
He had changed the title of his strip to The Adventures of Hollywood[4] when it was picked up as a monthly feature by the San Jose-based Lowrider magazine and steadily gained an audience.
He released the first set of Homies figurines, which were initially sold in supermarket vending machines in Chicano communities throughout California.
[6] Gonzales initially had trouble selling his product, in particular because the Los Angeles Police Department claimed that the toys glorified gang life.
[citation needed] In 2004, Gonzales released the Mijos toy line of youth characters related to the Homies.
Through Robert's “El Padrecito’s Online Church,” Homies have made it easier for society to connect with those looking to improve their lives; on the website people can create religious figurines, such as saints.