The Diamond Fields Advertiser (DFA) is a daily newspaper published in Kimberley, South Africa, founded on 23 March 1878.

It moved the following year first to Du Toit's Pan and then New Rush (later renamed Kimberley), and had a strongly anti-imperial view point.

[3] During the Siege of Kimberley, the newspaper was the subject of a feud between Cecil Rhodes and garrison commander, Colonel Robert Kekewich.

Prominent journalists in Kimberley in the early years included R. W. Murray,[2] and F. Y. St Leger, later founder of the Cape Times.

1949 – 1959 David Brechin 1959 – 1962 Archie Atkinson 1962 – 1967 Conrad Lighton 1967 – 1977 Mike Lloyd 1977 – 1984 Graham Etherington 1985 – 1991 Anthony Ball 1991 – 1992 Charles Guild (acting) 1992 – 2002 Kevin Ritchie 2002 – present Johan du Plessis [6] The Diamond Fields Advertiser, affectionately known to its readers as the DFA, outlived its rivals and has continued as a daily paper (although the Saturday edition was dropped in the late 1960s).