The series was developed by Maggie Friedman, and starred Paul Gross as the infamous Darryl Van Horne, alongside Jaime Ray Newman, Lindsay Price, and Rebecca Romijn as the eponymous witches.

Joanna Frankel, Katherine Gardener, and Roxanne Torcoletti were three dissatisfied women living in the picturesque town of Eastwick, New England.

The following day, a mysterious and very secretive stranger named Darryl Van Horne arrives and begins courting each of the women in turn.

The first adaptation was produced for NBC in 1992,[13] starring Julia Campbell as Jane Hollis, Catherine Mary Stewart as Sukie Ridgemont, Ally Walker as Alexandra Spofford, and Michael Siberry as Darryl Van Horne.

The second unsold pilot was produced for Fox in 2002,[14] starring Marcia Cross as Jane Spofford, Kelly Rutherford as Alexandra Medford, Lori Loughlin as Sukie Ridgemont, and Jason O'Mara as Darryl Van Horne.

[18] Entertainment Weekly gave the pilot episode a B, stating the show "plays like Desperate Housewives if the Wisteria Lane ladies liked prestidigitation instead of poker.

"[citation needed] Variety was also favorable by saying "the pilot represents a polished product that neatly introduces an array of characters and establishes Eastwick as a project with no small measure of potential.

Eastwick is allegory and knows it, so it can be plausibly silly and over-the-top, and hint at real issues - women in the workplace, gender politics at home - without trying too hard ...

[25] Growing from its week-ago series debut by 8%, Eastwick won its time period among Women 18-34, beating CSI: NY in the hour by 12% (2.8/8 vs.

[27] The October 14, 2009 episode beat out NBC's Jay Leno in Adults 18-34 (+15% - 1.5/5 vs. 1.3/4) and for the 3rd week in a row across each of the key Women demos (W18-34/W18-49/W25-54).

[28] The October 21, 2009 episode defeated NBC's Jay Leno in Adults 18-49 (+13% - 1.7/5 vs. 1.5/4), and was also seeing bumps from first-reported numbers through DVR playback, surging by 1.1 million viewers and by an additional 4-tenths of an Adult 18-49 rating point from the initially reported Live + Same Day Numbers to the Live + 7 Day DVR finals.

[30] The November 4, 2009 episode continued to beat NBC's Jay Leno in the 10 o'clock hour (3 weeks in a row), leading by an even wider margin of 23% this week among Adults 18-49 (1.6/4 vs. 1.3/4), and saw bumps from the first-reported numbers through DVR playback, averaging an additional 1.0 million viewers and a 4-tenths of an Adult 18-49 rating point increase from the initially reported Live + Same Day Numbers to the Live + 7 Day DVR finals.

The premiere episode also became one of the highest-viewed pilots of a supernatural series based on witches, even beating cult favorite Charmed (7.70 million viewers).