It is endemic to the island of Tenerife, mainly in Macizo de Anaga and the Orotava Valley.

It grows in forests and on lower south slopes of the island.

It is a herbaceous plant and grows up to 2 m in height and requires plenty of sun and good drainage.

These are thick and persistent, lanceolate, at the base, and smaller throughout the inflorescence, with hairs on both sides.

It has pale blue or pink flowers from the end of winter to the beginning of spring.