Edible underwear

At first the U.S. Patent and Trademark Office denied their application for a patent on the basis that the idea of candy and "pants" were incompatible, but later granted the application and within weeks hundreds of thousands of pairs were manufactured and distributed out of the company's food manufacturing plant in Chicago, Illinois.

The press found it an outrageous delight and news coverage pushed edible underwear into the national and worldwide limelight.

Edible underwear, as "Candypants", was used by the defense for Screw magazine in their fight to stay on the news stands despite their content and then again by the prosecution to attempt to shut down the late night public-access television cable TV show Midnight Blue in New York City.

[4] At the same time author Jerzy Kosinski in his novel Pinball referred to it as "the essence of American freedom" on the Late Night with David Letterman show.

In 1989, edible underwear was listed by People magazine as being one of the 434 names and events that define pop culture.