Sir Edmund James Palmer Norton (1865–1944) was an engineer of English descent who was born on the frontier between the Kingdom of Prussia and Denmark, though raised in England.
Once his work on the railway was completed, he moved to Bahía Blanca before returning to Mendoza in 1889 to settle permanently.
In 1895 he founded the very first winery in the area, Bodega Norton, located to the south of the Mendoza River in the district of Perdriel, in the department of Luján de Cuyo.
Norton recognized the Mendoza region's potential for wine cultivation and production, and planted grapes with vines imported from France.
[3] In 1989, Bodega Norton was acquired by Austrian entrepreneur Gernot Langes–Swarovski, owner of Swarovski Crystal Company.