[2] In its first edition, entries were submitted via Instagram and Twitter, with a recorded video (30 seconds or 1 minute), posted with the hashtag (#emPawa100).

Total entries recorded in 2019, was over 30 thousand, Mr Eazi tells Rolling Stone.

Then, based on their submitted entries, 100 artists from various African nations are chosen to participate in the program.

[5] Popular You tuber and Indie filmmaker Korty EO used to work for at emPawa Africa before quitting to start her YouTube channel.

[6] In 2019, YouTube partnered with emPawa, to provide support to 10 emerging Nigerian artists, build their careers and increase their fan base.