The European Journal of Marketing is a peer-reviewed academic journal covering the field of marketing.
It is published by Emerald Group Publishing and the editor-in-chief is Greg W. Marshall (Rollins College).
[2] According to the Journal Citation Reports, its 2023 impact factor is 3.7.
[3] According to a 2017 bibliometric analysis,[4] the most cited paper was published by Christian Grönroos in 1984 on the field of service quality.
[5] As of 2024[update], it has been cited nearly 15,000 times according to Google Scholar.