It is owned by parent company Direct Group Pty Ltd, a marketing and direct sales company based in the Sydney suburb of Frenches Forrest, which also owns sister channel TVSN.

In 2002, Optus TV launched Expo Channel on its cable television platform.

[2] Today, the channel is broadcast 24 hours a day on the major Australian subscription television platforms, as well as Freeview in some areas.

Most Australian pay television services carry Expo Channel as part of their basic subscription package.

In addition, the company's website broadcasts a live video stream of the channel.