FEED Projects

FEED is an American fashion company,[1] founded by Lauren Bush-Lauren and Ellen Gustafson in 2007.

[3][4] Bush-Lauren's initial idea was to create a tangible and shareable way to show consumers their impact.

In 2012, FEED Projects was listed as a partner of the (RED) campaign, with other brands such as Nike, Girl, American Express and Converse.

[5] In July 2019, FEED Projects signed a partnership with Ralph Lauren on a capsule collection.

[2][6] In May 2020, FEED Projects signed a partnership with Clarins to sell limited-edition bags filled with products from the cosmetics brand.