Fabletics is a global, active lifestyle brand that sells both men's and women's sportswear, footwear and accessories, commonly referred to as "activewear".
[23] In September 2017, Fabletics announced its first line of official footwear including slip-ons, lifestyle sneakers, and workout shoes.
OmniSuite combines e-commerce, POS and order management solutions with back-office systems, and is utilized in all Fabletics retail locations.
[39][40] In May 2017, the company announced a collaboration with singer Demi Lovato in support of the United Nations Foundation's Girl Up campaign.
[42] In the same month, Fabletics announced a long-term partnership with Hydrow, the at-home rower with live and on-demand athlete-led workouts.
[48] In the same month, Fabletics partnered with singer Lizzo to launch a size-inclusive (sizes of 6X to XS) shape-wear brand called Yitty.
[49] Since launching, Fabletics has released a number of capsules with notable brand partners, including Maddie Ziegler,[50] Kelly Rowland,[51] Madelaine Petsch[52] and others.
An investigation by Time magazine into Hippo Knitting, a manufacturing company that supplies Fabletics, received reports from at least 38 workers alleging sexual and physical abuse from management.
After a three-month pause, Fabletics resumed production in August 2021 while taking steps to improve workers' rights, including a new anti-intimidation policy, a new grievance procedure and other initiatives.