The song is about one person who travels to the district of Downtown Eastside in Vancouver, British Columbia and then becomes a heroin addict.

The character relapses on his guilt, justifying in his head that his friends are at fault for leaving him instead, after also thinking about how he never thought he could get addicted to anything.

The video, directed by Dean Karr, begins with a chicken on an engine of a car with Billy Talent in it,(also Ian's guitar's nickname-the "striped rooster").

The band rides through several orange falling leaves and arrive at a dinner party full of strange unspecified creatures.

Afterwards, Billy Talent exits through a door as the creatures applaud them for their performance The video was directed by Dean Karr and Ian D'Sa.