The purpose of the FIP is to provide to the public a consistent and unified image for federal government projects and activities.
In general, logos – or, in the parlance of the policy, visual identifiers – used by government departments other than those specified in the FIP must be approved by the Treasury Board.
[3] The origin of the Federal Identity Program can be traced back to 1921 when King George V proclaimed the Royal Coat of Arms, making red and white the official colours of Canada.
[4] Individual departments or agencies can manage their own corporate identity and decide the fields of application based on their mandate and operating needs.
[4] There are two basic components of the Federal Identity Program: the Canada wordmark and the corporate signature with one of the two national symbols and a bilingual title, all of which are rendered consistently.