State Road 196 (SR 196) is a short east–west thoroughfare in downtown Pensacola, Florida.

East of Alcaniz Street, the road is a four-lane divided boulevard known as Bayfront Parkway.

In combination with U.S. Highway 98, SR 196 connects the south end of downtown to the Pensacola Bay Bridge.

The entire route is in Pensacola, Escambia County.

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