[1] In 2011, Forbes Travel Guide published its last set of guidebooks and, on November 15, 2011, launched its new online home, ForbesTravelGuide.com,[2] which covers numerous international destinations, including Hong Kong, Macau, Beijing, Singapore, Shanghai, Mexico, the Caribbean, Latin America, Japan, Thailand and London.

In 1960, this guide was revised and volumes covering the Northeastern States, the Great Lakes, and California and the West were introduced.

[9] In 2001, Mobil Travel Guide was spun off as a separate company, with ExxonMobil and publisher Publications International as an investor.

In October 2009, ExxonMobil licensed the brand to the Five Star Ratings Corporation, which is owned by internet entrepreneur and WebMD founder Jeff Arnold.

[12][13] Forbes Travel Guide's new online home, ForbesTravelGuide.com, was launched in 2011, which marked the last year of publication of the traditional printed guidebook series.