The couple were writers on the Western series Have Gun, Will Travel, but became famous in the soap world in 1957 when they began writing for the CBS Daytime show Search for Tomorrow.
In 1969, the Hursleys created and wrote the NBC Daytime soap opera Bright Promise that starred Dana Andrews as college president Tom Boswell.
Love, American Style, Wagon Train, Have Gun – Will Travel, Whirlybirds, The Adventures of Jim Bowie, The Millionaire, Dr. Christian, Lassie, Matinee Theatre, The 20th Century-Fox Hour, The Moon is Blue Frank and Doris were nominated for a Daytime Emmy Awards in 1974.
He left his first wife, Madeleine, and their one-year-old son, Frank Jr., both of Detroit, and became an English professor at the University of Wisconsin's Milwaukee Extension.
The couple began writing for radio during World War II and moved from their home in Thiensville, Wisconsin, to California in 1946.