The camera was announced by Fujifilm during the photokina 2016 exhibition in Cologne, Germany, and production began at the start of 2017.

[4] The camera's 43.8x32.9 mm2 sensor is 1.7x larger in area than that of 35 mm, built by Sony and customised by Fujifilm.

[5] The crop factor compared to the 35 mm format as a reference is 0.79.

[7] GFX 50S jointly won a Camera Grand Prix Japan 2017 Editors Award.

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