The company also makes flour, ready to eat cereals and other related products.

In 1990, they were acquired by PepsiCo, also owner of Pepsi, Sabritas and Sonric's in Mexico.

Gamesa also sells cookies in the United States, Central and South America and the Caribbean.

Alberto, Ignacio, and Manuel Santos Gonzalez, three brothers, acquired the majority of the stocks of the pasta and cookie company "Lara" in 1921, which would change name and merge with other companies to create "Gamesa".

The advertisement for this campaign was handled by Market Entry of Dallas, TX.