Songwriter Nica del Rosario shared via Twitter that Sarah wrote the words in a whole paper, back and front, singled spaced to be used for the song.

The song became available for download on iTunes on the night of March 31, 2018 and became officially released on other digital music stores and streaming services the next day.

Sarah Geronimo became the face of Spotify's New Music Friday Philippines for the week of April 6 with her two latest singles on the playlist.

"Ganito" also peaked at number 15 on Spotify Viral 50 Philippines on April 10 with over 100,000 streams despite not having radio airplay and promotions.

Sarah Geronimo performed the song on her record-breaking 15th anniversary concert, "This 15 Me" on April 14, 2018 at the Araneta Coliseum.