Geomag

In May 1998, Claudio Vicentelli, a specialist in practical applications of permanent magnets,[1] patented the concept of Geomag.

Geomag made its debut in the Italian toy chain store Città del Sole in 1999.

[citation needed] This company introduced more elements to the toy, such as panels made of semi-transparent colored polycarbonate (triangular platforms, rhombi, squares, and pentagons), used for decorative and structural support purposes.

[citation needed] In 2009, Geomagworld SA began to produce 58 mm magnetic bars in compliance with the European Standard EN71.

[citation needed] The original 27 mm bars, still in production, were rebranded as the Geomag PRO line, comprising pro-colour, pro-metal, and pro-panel variants.