Gerald Schoenfeld

Gerald Schoenfeld (September 22, 1924 – November 25, 2008) was chairman of The Shubert Organization from 1972 to 2008.

After graduating from the University of Illinois, Schoenfeld fought in World War II.

Later that same year, Jacob J. Shubert, encouraged Schoenfeld to hire a second primary lawyer.

The two are credited with pulling American theater out of a steep downward spiral in the early 1970s and making it into a profitable enterprise.

His memoir, Mr. Broadway: The Inside Story of the Shuberts, the Shows, and the Stars., was published posthumously in 2012.