[4] Smaller places such as Herford, Metzingen, Herzogenaurach, Schorndorf, Chemnitz, Albstadt and Detmold[5] are also important design and production hubs of the German fashion industry.
Since its establishment in July 2007 it has gained great international attention for its many creative young designers who are flourishing in the fashion capital of Berlin.
Zalando SE is a publicly traded German online retailer of shoes, fashion and beauty active across Europe, headquartered in Berlin.
[8] The Königsallee is an urban boulevard and is noted for both the landscaped canal that runs along its center, as well as for the fashion showrooms and luxury retail stores located along its sides.
[17] Other famous fashion brands include MCM, Hugo Boss, Escada, JOOP!, Bruno Banani, Jil Sander, Triumph, Schiesser, Closed, Reusch, Valisere, Jack Wolfskin, Ulla Popken, Buffalo, Rohde, Marc O'Polo, Tom Tailor, s.Oliver, Esprit, Wunderkind, Seidensticker, Windsor., Jaques Britt, Naketano.
[22] Also the big department stores like Kaufhof and Karstadt, retail chains like Peek & Cloppenburg, Ulla Popken and NewYorker or mail order and online shops like Otto and Zalando have various in-house fashion brands.
[26] Renowned fashion designers from Germany are e.g. Karl Lagerfeld, Hugo Boss, Wolfgang Joop, Jil Sander, Michael Michalsky, Etienne Aigner, Tomas Maier, Robert Geller, Philipp Plein, Rudolph Moshammer, Torsten Amft, Uli Herzner, Gabriele Strehle, Christoph Tisch, Marc Engelhard,[27] Willy Bogner, Rudolf and Adi Dassler.
[28] Important fashion media of Germany include the German Vogue, Elle, InStyle, Cosmopolitan, Vanity Fair, Jolie, Glamour, Grazia, Life&Style and Sleek magazines.
The Shopping Queen format at VOX stars designer Guido Maria Kretschmer, it provides five contestants with 500 EUR to buy them a fashion outfit and styling in four hours, to compete with each other.
[29] There is a range of fashion models from Germany that made it to international fame, such as Claudia Schiffer, Heidi Klum, Diane Kruger, Eva Padberg, Toni Garrn, Julia Stegner, Tatjana Patitz, Anna Ewers, Manon von Gerkan, Birte Glang, Nico, Uschi Obermaier, Carola Remer, Franziska Knuppe, Vanessa Hegelmaier, Lena Gercke, Sara Nuru, Barbara Meier, Nadja Auermann, Claudia Ciesla, Aslı Bayram, Shermine Shahrivar, Evelyn Sharma, Victoria Jancke, Marten Laciny, Nico Schwanz and Lars Burmeister.