Myriam Alejandra Bianchi[1] (11 October 1961 – 7 September 1996), known by her stage name Gilda, was an Argentine cumbia singer and songwriter.

[2] Her stage name was chosen in honour of the femme fatale character played by Rita Hayworth in Gilda, the eponymous film.

On 7 September 1996 Gilda died in a tragic accident while touring the country to promote her last and most successful album, Corazón valiente ("Brave heart").

[3][4] On her birthday, fans go to her shrine at the accident site and leave blue candles, flowers, gifts and other offerings.

[5][6][7] In 2015 the play Gilda was inaugurated in Buenos Aires with Florencia Berthold in the lead role and directed by Iván Espeche.