He posted a photo of his daughter, Sloane, standing in front of a car, in which the song's title, release date and time were written.

It features the incredibly talented Skylar Grey and was produced by Budo with additional production from Tyler Dopps.

"[6]Edwin Ortiz of Complex magazine wrote that the song "provides an uplifting, anthemic vibe that Macklemore uses to put into focus his own legacy and what it means to truly make a mark".

Grey handled the piano,[8] with a backing band consisting six background vocalists, a guitarist and percussionist and a three-piece horn section.

It featured Macklemore's grandmother, Helen, on her 100th birthday, with the two traveling around Modesto, California, doing activities together such as shopping, egging houses, and visiting an arcade.