Released on July 24, 2012, it was the third single from Kreayshawn's debut studio album, Somethin' 'Bout Kreay (2012).

Spin magazine's Marc Hogan criticized Kreayshawn for abandoning her traditional hip hop style for the conventional electropop themes heard on the radio.

Continuing in his negative review, Hogan went on to call the spoken-word intro and the pre-chorus of the song "ridiculous", and "not in the good way".

[1] In a review of Somethin' 'Bout Kreay, Siân Rowe of NME gave "Go Hard (La.La.La)" a positive review, comparing Kreayshawn's aesthetic in the song to that of Katy Perry's, stating "The Katy Perry thing works fine when upbeat (like on ‘Go Hard (La.

[5] The song also spent 4 weeks on the Belgium Ultratip Bubbling Under chart in Flanders, peaking at number 58 on September 22, 2012.