Google logo

In 1997, Larry Page created a computerized version of the Google letters using the free graphics program GIMP.

[3] "There were a lot of different color iterations", says Ruth Kedar, the graphic designer who developed the now-famous logo in May 1999.

[11][12] On September 1, 2015, Google introduced a controversial "new logo and identity family" designed to work across multiple devices.

[17][18] The doodle was designed by Larry Page and Sergey Brin to notify users of their absence in case the servers crashed.

It was first used on the Google Poland homepage in April 2010 following the Smolensk air disaster that killed, among others, Polish president Lech Kaczyński.

[citation needed] A white version of the colorless logo is used in Google Chrome when a background image is set on the main home page.

It showed a lowercase "g" from Google, colored in blue against a white background, and originally was intended to be a part of a larger set of icons developed for better scalability on mobile devices.

It included a left-aligned white "g" with background areas colored in red, green, blue and yellow, with the top, bottom, and left edges of the "g" cropped.

[28][29] It was based on a design by André Resende, a computer science undergraduate student at the University of Campinas in Brazil.

The current Google logo, in use since September 1, 2015
The colorless Google logo used prior to September 2015, when a background image/ doodle is set on the home page
The colorless Google logo used for the funeral of George H. W. Bush on December 8, 2018, the death of Queen Elizabeth II on September 8, 2022, and the funeral of Jimmy Carter on January 9, 2025, as well as for Memorial Day starting in May 2019
List of Google favicons
The Google "G" favicon used since September 1, 2015