The project combines R&B, jazz, reggae and rock influences into a hip hop style performed mainly on live instruments instead of digital electronics.
[1] Grand Analog was first formed by Williams in 2002 as a short-lived rock-oriented side project from his main band Mood Ruff.
[2] Williams has told the press that "sonically, I knew that I wanted to dig into dub and rock and soul.
[4][5] The album topped the Canadian community and campus radio hip hop chart for several weeks.
[6] Grand Analog won two Western Canadian Music Awards for Best Rap/Hip-Hop Recording in 2009 for Touch Your Toes EP and 2010 for Metropolis Is Burning.