Grande Fratello 3 is the third season of the Italian version of the reality show franchise Big Brother.
It marked a turning point in the way the show was produced when compared to previous seasons.
It's a soft room filled with every luxury that the Housemates were not allowed in the main house.
Every week the winner of a task would be allowed access to this room, along with one Housemate of their choice.
The winner of this task was also allowed to purchase some gifts for themselves or their companion, from the prize fund (up to 300,000 euros this year).