Great American Cookie Co. was founded by future CEO Michael J. Coles and partner Arthur Karp, who each invested $4,000 to develop a business selling cookies on the strength of a family recipe passed on to Karp's wife.

[2] The first store in Perimeter Mall became successful in its first month, and the company first became franchised the year after its opening.

[5] When Coles sold the firm to Mrs. Fields Famous Brands in 1998, the company had sales of over $100 million.

[6] On January 29, 2008, the company was acquired by NexCen Brands Inc. for its Quick Service Restaurant portfolio, which included sister companies Marble Slab Creamery, MaggieMoo's Ice Cream and Treatery and Pretzelmaker.

[7] On June 28, 2021, Global Franchise Group announced that it would be acquired by FAT Brands, owners of Fatburger and Johnny Rockets.