In the medieval period, wines exported from Crete, Monemvasia and other Greek ports fetched high prices in northern Europe.
[7][8] The origins of wine-making in Greece go back 6,500 years[9][10] and evidence suggesting wine production confirm that Greece is home to the second oldest known grape wine remnants discovered in the world[6][9][11] and the world's earliest evidence of crushed grapes.
[12] The Ancient Greeks introduced vines such as Vitis vinifera[12] and made wine in their numerous colonies in Italy,[13] Sicily,[14] southern France,[15] and Spain.
With rapidly growing tourism, retsina became associated worldwide with Greece and Greek wine.
[16][17][18] A system of appellations was implemented to assure consumers the origins of their wine purchases.