[3] Greenleaf was a CPA and accountant at Deloitte & Touche before writing his first book, Attention to Detail, in 1997 and then founding the company[4] over his parents’ garage.
[5] The company is based on a business model where the author pays for the publishing under a selective imprint and retains all rights.
[6] It has been based in Austin, Texas, United States of America since 2004.
Clint Greenleaf moved to Chairman and Tanya Hall was appointed CEO in January 2014.
[8] Clint Greenleaf stepped down as Chairman in 2015 in order to focus on a new business startup, Home Plate Peanut Butter.