It is one of the most popular sweets in the market places,[1] it is traditionally made on specific festive occasions in rural areas.
[2][3] They are common in Uttar Pradesh,[4] Bihar, Punjab, Odisha, Haryana, Rajasthan and are also made by overseas Indians in Guyana, Trinidad and Tobago, Suriname, Jamaica, Mauritius, the United States, South Africa, and Fiji.
They use ordinary wheat flour, sugar (traditionally jaggery), and occasionally spices (fennel seeds are common) for flavoring.
In the Caribbean, they are made using overripened bananas are mixed with flour and spices and then fried.
[7] The gulgula confection was first mentioned in Pasanaha Cariu (Parshvanath Charit) of Vibudh Shridhar of 1132 AD.,[8] written during the Tomara rule in Delhi, shortly before establishment of the short Chauhan rule.