Haig Fund

In response to the poem In Flanders Field by John McCrae, Moina Michael started selling silk poppies in 1918 to raise funds for ex-servicemen.

[1] In 1921 Guérin persuaded Haig to adopt the poppy as the symbol of the Royal British Legion, however demand exceeded supply.

On 1 January 1994 the words on the central black button were changed from "Haig Fund" to "Poppy Appeal".

[1] The Haig Fund continues to support veterans from all conflicts and other military actions involving British Armed Forces up to the present day.

This article about a charitable organisation in the United Kingdom is a stub.

Cloth poppy with "Haig's Fund" button at centre.
Label on a box of Haig Fund poppies: "These POPPY BUTTONHOLES are made by severely disabled ex-servicemen at the British Legion Poppy Factory in London and should not be sold at less than 1/6 each."