Flo V. Schwarz, who has been working in the music industry in companies such as Nuclear Blast[citation needed] long before, originally set up the label to exploit the Pyogenesis-rights after the band's contract ran out in 2002, but the company has evolved into a bigger and respected business.

Throughout the 2000s, the company included an artist management department, while the musically focus was on any kind of Rock, particularly on Punk.

In 2004 Hamburg Records, based at the world famous red-light district St. Pauli Reeperbahn, started their mail-order with just management and label attached band products.

Throughout the years this changed and the company runs that business for quite a few namable bands and music-affine brands.

In 2010 after being partners in co-publishing with EMI and Warner, for a few years already, Hamburg Records started their own publishing named Glorious Songs.