Hibiscus heterophyllus, commonly known as native rosella or toilet paper bush,[2] is a flowering plant in the family Malvaceae.

It a shrub or small tree with white, pale pink or yellow flowers with a dark red centre and grows in New South Wales and Queensland.

The flowers are borne singly in leaf axils, calyx lobes lance-shaped, 20–35 mm (0.79–1.38 in) long with a dense covering of rusty-coloured star shaped, short, matted hairs.

The flower corolla 5–7 cm (2.0–2.8 in) long, pale pink, white or yellow with a dark red centre.

[2][3] Hibiscus heterophyllus was first formally described in 1805 by Étienne Pierre Ventenat and the description was published in Jardin de la Malmaison.