Hidden message

Some backward messages are produced by deliberate backmasking, while others are simply phonetic reversals resulting from random combinations of words.

In debate are both the existence of backmasked Satanic messages and their purported ability to subliminally affect listeners.

In the 1980s, Coca-Cola released in South Australia an advertising poster featuring the reintroduced contour bottle, with a speech bubble, "Feel the Curves!!"

[4] Thousands of posters were distributed to hotels and bottle shops in Australia before the mistake was discovered by Coca-Cola management.

[5] Various other messages have been claimed to exist in Disney movies, some of them risque, such as the well-known allegation of an erection showing on a priest in The Little Mermaid.

[6] According to the Snopes website, one image "is clearly true [and] undeniably purposely inserted into the movie": a topless woman in two frames of The Rescuers.

Later, PETA successfully purchased a commemorative display brick with what appears to be a complimentary message: "Break Open Your Cold Ones!