Hilton Grand Vacations Club is a timeshare property located on the northern end of the Las Vegas Strip in Winchester, Nevada.

The property was previously occupied by the El Rancho Vegas hotel and casino from 1941 until 1960, when it burned down.

The land remained vacant until 2001, when Hilton Grand Vacations purchased a portion of the property and began construction of a 28-story timeshare tower.

Howard Hughes Corporation owned the 39-acre (16 ha) property from 1966 to 1995, when William Bennett purchased it.

The northern end of the Las Vegas Strip had received little development in recent years, with the latest project being the Stratosphere in 1996.

Stephen Bollenbach, the chief executive of Hilton Hotels, said, "We can be a leader in revitalizing this part of the Strip.

The new property featured a desert deco design, and consisted of a 28-story tower with 283 units, built at a cost of $128 million.