Hiratachō Station is a terminus of the Suzuka Line, and is located 8.2 rail kilometers from the opposing terminus of the line at Ise-Wakamatsu Station.

[3] Hiratachō Station is at the center of Suzuka's main commercial and shopping area.

Nearby lie several large malls, including: the Aeon Suzuka Shopping Center (also known as Bell City, the largest shopping center in the prefecture), the Suzuka Hunter Shopping Center, and Loc Town Suzuka.

Also nearby is Suzuka Circuit; the only direct access via public transportation is by taxi.

Other points of interest include: Media related to Hiratachō Station at Wikimedia Commons