Hollys

KG Hollys F&B Co., Ltd, trading as Hollys (Korean: 할리스; RR: Halliseu) and known until March 2021 as Hollys Coffee (Korean: 할리스 커피; RR: Halliseu Keopi), is a South Korean lifestyle and specialty coffee company part of the KG Group.

The company was established in 1998 and opened South Korea's first espresso shop that year.

By 2008 there were more than 100 Hollys Coffee shops in the country, and the franchise had expanded with additional stores in China, Thailand, Vietnam and Malaysia.

[2] and its first store in Thailand opened in 2013 in Bangkok[3] In October 2020, KG Inicis (a KG Group affiliate) through a special purpose company, Crown F&B, acquired a 93.8% stake in Hollys F&B (the Hollys Coffee company) from IMM Private Equity, a private equity fund manager.

[4][5] In March 2021, the company removed "Coffee" from its trade name and relaunched it as a "lifestyle brand".