As of 2019[update], it ranked 35th largest in Russia in terms of assets, and it was among the top 15 banks in the Russian retail lending market and was rated Fitch "CC", Expert RA "ruBBB+" and ACRA "A(RU)".

[11] Its Czech parent company PPF decided to sell the Russian business in response.

In the summer of 2017, Home Credit Bank launched the first Buy now, pay later platform which brought together goods on installment from partner stores.

[13][10] By 2019, Home Credit Russia had a market share to 22% within Point of Sale (POS) loans.

[15] In 2020, HCFB was the first to implement the purchasing of goods in instalments directly on the social network VKontakte.

[11] In 2022 Czech parent company PPF agreed to sell HCFB to a group of local investors after sanctions from the US in response to the santions.

[2][18] The bank is one of the two Russian instalment card issuers in the country and develops its product under the Svoboda brand.