[1] The goal of staging is to make a home appealing to the highest number of potential buyers, thereby selling a property more swiftly and for more money.
Staging techniques focus on improving a property's appeal by ensuring it is a welcoming, attractive product that any buyer can see themself living in and, thus, desire to purchase.
[6] Home staging is not without controversy: "rattled" was a New York Times-cited reaction by a writer with a library room being told that "More than 50 percent of shelf space devoted to books equals clutter.
Agents and professional stagers point to examples like the Sarro-Waite apartment, and say staging can usually help a home sell faster, and for a higher price, offering a larger return on the investment.
[5] A decade prior,[10] the simple view was that sellers believed in paid-for-staging, since it raised property values by reducing the home's perceived flaws.
Prices for initial consultation and monthly follow-up fees vary by region[11][10] and by the size of the property (including number of rooms).