Founded in October 1997 by Justin S. Kitch and Thai Bui, in Menlo Park, California, Homestead quickly became popular due to its accessibility and ease of use.

Its proprietary drag-and-drop SiteBuilder[4] platform enabled users with no prior knowledge of coding or web programming to create fully functioning websites for personal, educational or business use.

In October 2003, Homestead Technologies launched PhotoSite,[6] a photo sharing and web hosting service tailored to amateur digital photography.

[7] In December 2007, Homestead was acquired by financial and tax preparation software giant Intuit for $170 million[8] to bolster its web hosting offerings.

On August 16, 2012, Intuit announced that Homestead would be purchased by web hosting company Endurance International Group of Burlington, Massachusetts.