Sterling Leroy Pennix Jr. (born October 28, 1988), better known by his stage name Hoodrich Pablo Juan, is an American rapper.

[1] Pennix started pursuing a rap career in 2014 after he released a song titled "Go Get Money" and featured on a Peewee Longway track titled "African Diamonds".

[2][3] He released a string of mixtapes during 2015 to 2017, and was later signed to Gucci Mane's label 1017 Records.

[4] He gained attention with his track "We Don't Luv Em".

[1] In 2020, Pennix was arrested on RICO charges.