Owned and operated by Southern Cross Austereo, the stations broadcast a mix of local and networked programming.

This was followed by successive launches in Mackay and Cairns, before a sale to DMG Regional Radio saw the brand expand throughout Queensland and into Western Australia.

In 2004, Hot FM and its heritage sister stations - including the RadioWest network in Western Australia - were sold to Macquarie Regional RadioWorks.

[1] In 2005, following DMG's purchase of an FM radio licence in Brisbane, Hot 91.1 Sunshine Coast was sold to A Investments, and later to Prime Media Group.

On 15 December 2016, as part of a national brand consolidation by parent company Southern Cross Austereo, the stations were merged into the Hit Network.