In the episode, Kyle is kidnapped after agreeing to an iTunes user agreement, and forced to become part of a "revolutionary new product" that is about to be launched by Apple.

This episode parodies reports about tracking software built into iPads and iPhones, and tediously long end-user license agreements.

The demanding Cartman, who had his mind set on the iPad as a status symbol, loudly excoriates her in the middle of the store, accusing her of "fucking" him.

Kyle attempts to flee the men and is incredulous when his friends tell him they all read the entire Terms and Conditions when they downloaded the latest update.

Still, the Apple agents taser Gerald, kidnap Kyle, and throw him in a cage with a Japanese man named Junichi Takiyama and a young woman who also failed to read the fine print of their purchased updates.

Seeking to free his son, Gerald goes with Kyle's friends Stan, Kenny and Butters to an Apple Store, where the customer service agents known as "the Geniuses", after considerable deliberations, determine that they can void Kyle's agreement if Gerald, a PC user, signs up with Apple and creates a family account.